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Brand and Market Oregon Community Colleges.

Oregon has 17 community colleges serving Oregonians and students from other states and countries. Each community college serves a specific geographic area and has an independent taxing district with an elected board of directors and an appointed president. These two-year colleges are funded by monies from local taxpayers, the State of Oregon, federal government, tuition, grants, estates, and other sources. The Oregon State Board of Education sets community college policies, which are administered by the Oregon Department of Community Colleges and Workforce Development. Each community college has a separate name, brand, logo, messaging, and marketing communications. MMT could play a leadership role to establish one brand and one key message for all community colleges in Oregon with target audiences. It would help to strengthen the brands of Oregon’s community colleges with target audiences statewide and locally. Through the process new, innovative, and proven marketing communications programs statewide and locally could be implemented to increase awareness and support for all community colleges. Greg Hansen

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    anonymousanonymous shared this idea  ·   ·  Flag idea as inappropriate…  ·  Admin →

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      Million Dollar Ideas: Education

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      Oregon was once known as a place where new, creative thinking flourished and people weren’t afraid to face hard truths and take bold steps. But lately Oregon conversations are full of pessimism and cynicism. We all know Oregon is in a world of hurt. We’ve grown accustomed to hearing what’s wrong here.

      Meyer Memorial Trust wants to help change the tone of the conversations and jumpstart action that again makes our state a place where ideas begin and grow. But we need your help. Tell us what you think is the most pressing issue facing Oregon that an investment of up to $1 million from MMT could provide meaningful support and leverage over the next two years. Give us your best ideas about the form that support and leverage might take.

      This is not a time for faint hearted suggestions. We're looking for bold and innovative approaches. And while the nonprofit sector is proving itself to be resilient, innovative and inspired in these times, we need to move beyond categorical thinking and invite all sectors to work together to address the issues we face before it's too late. This is not the place for an organization to make a pitch for funds on its own behalf. We’re looking for ideas that rise above individual organizations and constituencies.

      Asking for public input in this kind of forum is new for us. Frankly, we don’t quite know what to expect. But we have faith that Oregonians will take this process seriously and contribute their best thinking. We believe Oregonians are ready to reengage and stay engaged and work together to find solutions. But awarding the million dollars depends on the quality of ideas—if we don’t have sufficient participation or we don’t find a good match with MMT’s mission and values, we reserve the right to find another route to helping create a better future for Oregon.

      We are confident Oregonians won’t let us down. We expect lively—but civil—discussions. We desire innovative, entrepreneurial ideas…the kind Fred Meyer might have had.

      Thank you for jumpstarting a better future for Oregon by submitting your million dollar idea below and/or commenting on ideas already suggested.