Changing the Public Perception of Government to Support the Common Good.
Subtitled:
“It’s gonna take the government (stupid)!” and
“As it did with Oregon's pioneers, it takes WITTs, not YOYOs, to succeed.”
The Oregon Center for Public Policy (OCPP) proposes a coordinated, strategic campaign to change and act upon the public perception of the proper role of government. The goal is twofold: (1) to enhance Oregonians' trust, respect, and support for the role of government in the lives of Oregonians , and (2) for Oregonians to recognize that, as it was with the pioneers who established the state, the “we’re in this together” people (WITTs) will be more successful than “you’re on your own” people (YOYOs) in bringing about and maintaining the policies that make Oregon special.* The long-term success of Oregon’s progressive public policies rests on it.
Veteran pollster and public opinion analyst Adam Davis refers to Oregonians’ gross misunderstanding and widespread distrust of government as key components of a “perfect storm” of public opinion that impedes long-term progressive change and threatens Oregon’s past accomplishments.
This sad state of affairs did not arise spontaneously. From Ronald Reagan’s oft-quoted 1981 inaugural claim that “government is not the solution to our problem; government is the problem,” to right-wing strategist Grover Norquist’s stated goal to cut taxes until government was “down to the size where we can drown it in the bathtub,” conservative propaganda has molded public perception of government and fostered an unhealthy number of YOYOs who derail policies that would improve the common good.
The public’s negative perception of the role of public structures is a liability. Social justice advocates not only bear the burden of demonstrating that a particular problem can be ameliorated, but also must go the extra round and show that government is the appropriate and necessary agent for change. Until the public understands that government is “we” – not “it” or “them” – and that government serves a critical role in creating opportunity, problem solving and leveling the playing field, progressive change-agents are fighting with one hand tied behind their backs.
Misunderstanding and distrust of government has already taken its toll on Oregon’s public policy agenda. The Oregon Health Plan is a prime example. The plan was whittled to an endangered species status by budget-cut driven policy choices from a legislature and electorate unwilling to support the program. The plan was (and is) popular, but it fell victim to the distrust of government. Efforts to again make Oregon a leader in health care policy are ultimately doomed, unless the public’s perception of the role of government improves.
The tenuous nature of Oregon’s land use system is another example. In the 1970s when the land use system was created, government was seen as a problem solver. Today government is painted as the problem-maker and the land use debate rages on. The Measure 49 win will be short-lived unless the distrust of government is addressed.
Distrust of government in the last 15 years led the legislature and voters to establish supermajority requirements for raising revenue, saving unanticipated revenues for rainy days, and spending reserve funds in fiscal emergencies. The public will never remove these power-to-the-minority fiscal handcuffs until they recognize and appreciate the important role of government and that we’re in this together.
Yet the time may be ripe for turning Oregon into first state in the nation where the public supports the role of public structures and evidences a WITT mentality in our policies and actions. Events such as Katrina, the health care crisis and the Great Recession have revealed to many that the conservative mantra has led us down the wrong path.
In Oregon, things can look different here if we support public structures and recognize that we're in this together.
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*The terms WITTs and YOYOs were coined by Jared Bernstein in his book "All Together Now: Common Sense for a New Economy."
6 comments
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sara miller
commented
Education on taxation - how do we choose what everyone should pay for and receive as services, what should be partially paid for, and what should be only available to those who can afford the entire cost- this is what Kim Klein (fundraising professional) has been talking about. The citizen's roles in democratic decision making are key to this concept. This learning is not a very important part of basic education in the current system, but it seems like it should be.
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Pam Horan
commented
Bring back regular civics classes (or test) not only in elementary and high school, but also as a requirement to receive designated government services (or in addition, tax discounts as an incentive.)
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Chuck Sheketoff
commented
I envision bringing together nonprofits and others statewide to develop a common message and strategic campaign in support of the idea of government for the common good. The effort needs to engage staff, board members, and community members in message and media training and ongoing consultation. Davis and others have identified nonprofits and small businesses as the most trusted voices in Oregon today. The effort will need to develop a small and flexible infrastructure to sustain the long-term campaign. Strategic help can be provided by Public Works: The Demos Center for the Public Sector (see http://demos.org/program.cfm?currentprogramID=5A08EE5B-3FF4-6C82-5EBB763809C2DA94).
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Chuck Sheketoff
commented
I envision bringing together nonprofits and others statewide to develop a common message and strategic campaign in support of the idea of government for the common good. The effort needs to engage staff, board members, and community members in message and media training and ongoing consultation. Davis and others have identified nonprofits and small businesses as the most trusted voices in Oregon today. The effort will need to develop a small and flexible infrastructure to sustain the long-term campaign. Strategic help can be provided by <a href=http://demos.org/program.cfm?currentprogramID=5A08EE5B-3FF4-6C82-5EBB763809C2DA94>Public Works: The Demos Center for the Public Sector</a>
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Michele Rowley
commented
People forget, or never understood, that we are the government. This leaves them antagonistic and fearful of it, or feeling helpless to do anything to affect it. How do you propose changing these perceptions?
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Chuck Sheketoff
commented
For a good, short recap of YOYOism vs WITTism, see http://www.tompaine.com/articles/2006/05/30/rejecting_the_yoyos.php. Bernstein is now VP Joe Biden's top economic advisor.
I think the Meyer Memorial Trust would make **** Meyer proud if it chose to lead the way as Jared Bernstein asks.

